CASE STUDY

Perfect Selections Home Healthcare Launches Social Media Marketing Campaign

Type:

facebook advertising
instagram marketing

Goal:

brand awareness

Duration:

6 months

CLIENT PROFILE

Perfect Selections Home Healthcare provides around the clock In-Home and outpatient Health Care Services to seniors and patients with an intellectual disability across the GTA, Ontario.

PROJECT
OVERVIEW

Perfect Selections has recently opened their first location and wanted to hire a dedicated social media manager who will be an essential part of their brand’s digital marketing strategy.

We partnered with them create a digital marketing strategy that would allow them to grow their brand awareness and engage with potential customers.

MARKETING
APPROACH

Our creative team carefully analyzed the insights of Perfect Selection's previous social media campaigns and content, then we made suggestions on how to improve their social media strategy to reflect the brand’s goal of expanding their audience and generating more leads.

CAMPAIGN
RESULTS

We had a significant result in the digital marketing campaign. The number of leads that we were getting from the website, and we did it by targeting keywords that were more relevant to the audience.

+29,700%

POST ENGAGEMENT

+691%

PAGE REACH

2.7x

RETURN ON AD SPEND

Perfect Selections Home Healthcare Launches Social Media Marketing Campaign

PROJECT OVERVIEW

MARKETINGAPPROACH